Microsoft’s Xbox price increase Europe UK update is now reflected in reported regional price lists: 1TB Xbox Series S and Series X configurations cost up to €200 more in Europe and £170 more in the UK. The changes took effect August 1, after Xbox said in June that it would raise console prices worldwide.
There is a catch in the headline number. The maximum increase applies to the listed 1TB machines. The 512GB Xbox Series S rose by €150 in Europe and £130 in the UK, according to matching price lists published by The Verge, Wccftech and Video Games Chronicle.
What are the new Xbox prices in Europe and the UK?
In Europe, the reported before-and-after prices are:
- Xbox Series S, 512GB: €349.99 to €499.99, an increase of €150.
- Xbox Series S, 1TB: €399.99 to €599.99, an increase of €200.
- Xbox Series X Digital, 1TB: €549.99 to €749.99, an increase of €200.
- Xbox Series X with disc drive, 1TB: €599.99 to €799.99, an increase of €200.
In the UK, the same configurations have these reported prices:
- Xbox Series S, 512GB: £299.99 to £429.99, an increase of £130.
- Xbox Series S, 1TB: £349.99 to £519.99, an increase of £170.
- Xbox Series X Digital, 1TB: £449.99 to £619.99, an increase of £170.
- Xbox Series X with disc drive, 1TB: £499.99 to £669.99, an increase of £170.
The lower-capacity Series S has the smaller cash increase, although it still takes a sharp proportional hit: about 43% in each market. The 1TB Series S rises about 50% in Europe and nearly 49% in the UK. Those calculations use the published old and new prices.
Why is Microsoft raising Xbox console prices?
Xbox’s stated explanation is a components problem. In its June 25 announcement, Microsoft said console storage and memory prices had climbed by more than 2.5 times and that it expected another doubling by autumn 2027. That is the company’s account of the cost pressure, not an independent finding about the cause of the regional price rises.
Storage is the hardware that holds games and system data, while memory is the fast working space a console uses while games run. They are different parts, even if both are often reduced to a grim line item on a bill of materials. For the underlying storage distinction, see how SSDs and HDDs differ.
The official Xbox post confirmed the August 1 effective date, a worldwide scope, and a US increase structure of $100 for 512GB models and $150 for 1TB models. It did not list Europe or UK prices; those figures were subsequently reported independently by multiple gaming publications.
Microsoft also said it is discontinuing its 2TB console model. The company announced financing, buy-now-pay-later, trade-in and refurbished-console initiatives, while cautioning that payment options depend on region, eligibility and third-party terms.
This story draws on original reporting from The Verge.